Alicia Cohn

Monday, October 14, 2013

'Olympus Has Fallen' in D.C.

Original article published by The Washington Examiner: March 13, 2013

Cast Q&A at Georgetown AMC

'Olympus Has Fallen' movie raises disaster movie stakes with attack on the White House


What makes an iconic action star and award-winning director "seriously" nervous? Showing "Olympus Has Fallen," a movie about terrorists occupying the White House, to a District audience.

"We were both seriously nervous about it," said Antoine Fuqua, sitting down with Yeas and Nays along with producer/star Gerard Butler the day after a Georgetown screening of their new movie.

"I love the fact that the audience, they're sitting shocked, breathless on the edge of their seat, and then the next minute they're cheering and they're applauding," said Butler, who plays former Secret Service agent Mike Banning. "If that's happening in a high-brow crowd like here in Washington ... I feel like we delivered on all fronts."

Fuqua and Butler said they used humor and patriotic appeal to help balance the "sensitive" issue of terrorists attacking Washington.

"The imagery certainly is part of our world now, no question. It wasn't not intentional," Fuqua said. "You've got planes flying over, hitting Washington, that's important. The fun thing about the movie is we all get to go home, we all get to sit here and talk about it afterwards."

Angela Bassett, who plays the Secret Service director, said the White House setting is particularly provocative because it's a "symbol of our home, collectively."

The movie takes place mostly in a White House replica filmmakers built to precisely mirror the real place. They also built a block of Pennsylvania Avenue, using only aerial shots and B roll from Washington.

In the movie, Aaron Eckhart's President Asher is held hostage by a North Korean extremist group. Eckhart -- who decided his Secret Service code name would be "Big John -- said he based his character on "my idea of what a good president would be."

"I think we have a good example of the president today, and Antoine and I talked about JFK being a youthful, exuberant, athletic example of a president," he said, noting Asher spends more time in crisis than governing. "What you're really getting is a father, a husband, a leader that's able to make the right decisions under duress."

Eckhart's POTUS spends much of the movie tied up in a bunker, but don't call him the "damsel in distress" waiting for Butler's character to save him. "Instead of the damsel in distress, I would say the president is the prize," Eckhart joked. "That's how my agent described it to me so that I'd take the part."

Twitter is new spin-room

Original article published in The Hill: Oct. 3, 2012

Campaigns to tweet their take on debate


The first head-to-head match-up between President Obama and Mitt Romney on Wednesday is also the first presidential debate where both campaigns will be engaged in a virtual showdown on Twitter.

The Twitter debate is crucial not only because it will signal the most memorable moments of the live event, but because the social network is expected to hold the key to which candidate the public believes came out the winner.

“The spin room which traditionally followed the debate will now occur in real time on Twitter,” predicted Peter Greenberg, Twitter’s head of political advertising.

Andrew Rasiej, a digital strategist who has worked for Democratic campaigns, went further, calling traditional spin-doctoring “obsolete.”

“Social media and Twitter has upended the power structure of the campaigns in being able to spin the results of the debate,” said Rasiej, the co-founder of Personal Democracy Forum, a group that analyzes social media in politics.

“Spin-doctoring is now simply fielding social media reaction to the debates, as opposed to setting the direction of the coverage with the mainstream media.”

Neither campaign wanted to tip its hand on strategy ahead of the debates, but Romney’s digital director, Zac Moffatt, said Twitter is “going to fundamentally change rapid response and fact-checking” in debates, just as it did during the national conventions. Moffatt said the campaign expects thousands of viewers to watch the debate with one eye on a second screen.

“When debates are going on, it’s almost as much fun to keep your Twitter feed open as to watch the debate. You’re listening, but you’re also reading. That’s the reality,” said Moffatt. “If you don’t provide a two-screen experience, I think you will get left behind.”

Obama’s campaign did not respond when asked to comment on its digital strategy, but it could have a head start on Romney when it comes to social-media data and analytics, since his team has been in place since 2008.

“This is the first Twitter debate where the citizens and the candidates as well as the mainstream media are all engaged in using the platform during the debate,” Rasiej said. “The campaigns recognize this now, so they will be in fact-checking mode, and they have established seasoned teams of people to monitor Twitter during the debates to respond with facts or reactions to the opponent’s points of view and also to monitor mainstream outlets’ coverage of the debate as it happens in real time and immediately provide either rebuttals or information.”

Guiding the real-time reaction to the debates will be part of the challenge for both campaigns.

Twitter reports that this year, it tracks more tweets about the candidates every three hours on any given day than during the entire day of the first debate in 2008.

Moffatt acknowledged that the amount of conversation around the debates on Twitter will be “almost overwhelming.”

Twitter is braced for impact, too. The social network is sending a team to Denver for the debate and plans to organize the conversation with a page created especially for the event using the hashtags #debates and #DenverDebate.

Expect to see either the campaigns or other national groups promote a topic to the top of the list of 10 Twitter trends on Wednesday. This is a form of Twitter advertising each of the campaigns utilized for the first time during their respective conventions to take over the top topic on Twitter the day of their candidate’s speech.

Twitter allows only one promoted trend per day, and the company said the dates of the presidential debates have been sold. Twitter does not release information on ad buys, but said promoted trends are typically bought months in advance. Twitter also offers targeted ad buys where the campaigns can promote individual tweets to interest groups or by search topics in order to get their message out and make sure it’s seen by the people talking about the debate. This type of messaging has been used as a method to push back against a perceived gaffe or to hammer the other side over an error. “Twitter has a hyper-engaged political audience, which leads to these little Twitter eruptions. From that perspective, it’s a great opportunity to try to control the conversation or to capitalize on it,” said Greenberg.

Greenberg said he has watched political controversies that start — and sometimes simmer — on Twitter ultimately “ricochet around the Internet.”

“[Twitter] forces things into the national conversation,” he said. “Even people who are not on Twitter directly end up being affected by it.”

Moffatt added that he expects Twitter, Facebook and Google all to be instrumental in framing the conversation about the debates this month.

“[Twitter is] going to probably set up a lot of the way people talk about things,” he said. “I wouldn’t underestimate the role of Facebook after the debates and then Google the next day. We really count on the model of Twitter’s during the debate, Facebook’s a follow-up and Google’s kind of [the medium that] puts structure to it all.”

Matthew Perry pushes policy

Original article published in The Washington Examiner: May 7, 2013

Matthew Perry prefers real policy to playing political on TV


Drug courts -- a judicial process that puts nonviolent substance-abuse offenders into treatment instead of the prison system -- seems like a heavy cause. But with Matthew Perry as celebrity spokesman, expect to hear a lighter side.

"Eight years ago, when I was having to rush to the bathroom to try to make the toilet to vomit in it, and missing slightly and vomiting all over my shirt, I thought to myself, 'Someday, I'm going to get an award for this,' " Perry joked to Yeas & Nays on Monday.

At the White House earlier in the day, National Drug Control Policy Director Gil Kerlikowske presented the Champion of Recovery Award to the actor and the man Perry calls his "best friend and the best interventionist in the country," Earl Hightower. (Hightower praised Perry right back, calling him the best-case scenario of a celebrity advocate and a man who "walks like he talks.")

Perry then spoke at a congressional staff briefing on Capitol Hill with the National Association of Drug Court Professionals, already working on increasing appropriations funding for next year.

"It's no secret that I've had my own troubles with addiction in the past," Perry said. "One of the ways that I crossed over into recovery was finally understanding that one of the ways out is to live for others, and to get outside yourself and help others. I do a lot of one-on-one work with people in Los Angeles, but through [NADCP] I'm able to help people on a much grander scale through drug courts."

Drug courts might seem ripe for a legal drama -- perhaps a plotline on "The Good Wife," a show on which Perry recently guest starred -- but Perry said he'd rather work on the topic in real life than fiction. Same for a hypothetical role on another political drama, such as the role he called "really fun" on D.C.-favorite "The West Wing."

"I'm getting a real kick out of doing it for real," he said. "It's been very moving to try to help these people in this way."

It just might be possible to achieve NADCP's goal of a drug court in every county by cracking a joke or two along the way, but one joke Perry won't make is about a "Friends" reunion. He's aware that rumors -- which he calls "completely out of nowhere" -- recently surged yet again, but when Yeas & Nays dutifully asked about the possibility, he replied: "Not happening."

GOP tech gap needs millions

Original article published in The Hill: Dec. 13, 2012

GOP tech gap needs millions


Republicans need to make a multimillion-dollar investment to close a digital gap with Democrats and President Obama, according to GOP tech experts.

The party faces a growing urgency to catch up with Democrats; frustrated GOP operatives believe the party is lagging in an area widely agreed to have given Obama the edge in the last two presidential election cycles.

“Everyone in the party is frustrated. I haven’t talked to one person who thinks that the Republicans were more successful online in 2012 [than in 2008 or 2010],” said Vincent Harris, a GOP strategist who ran digital campaigns for Rick Perry’s and Newt Gingrich’s presidential campaigns.

“There is no doubt in my mind that this is the moment that this must be fixed. The good news, though, is that everyone seems to be open to solutions,” he said.

The president’s digital advantage over Romney in 2012 helped his campaign identify likely Obama voters in key swing states and districts months before Election Day. The campaign then used that database to keep in touch with those voters to persuade them to stick with the candidate and show up at the ballot box.

Obama already had a state-of-the-art digital team from the 2008 campaign, which gave him a built-in advantage over Republicans. His campaign built up from that strong base, designing its own digital infrastructure.

On Election Day, Obama’s campaign was confident in victory, believing it knew exactly who was going to show up. Romney’s campaign, and many other Republicans, were surprised by the electorate, which included a higher proportion of minority voters than they had expected.

Harris said the Republican National Committee needs to invest tens of millions over the next two years to hire a talented and forward-thinking digital team that can help Republican candidates harness cutting-edge technologies. The team would develop a proprietary voter database for the RNC to target likely supporters in swing states.

“Only the RNC is uniquely positioned to fix this problem,” Harris said. “This has to be the time that the party comes together and starts talking to each other.”

The RNC has the money for a big investment. Chairman Reince Priebus announced this month that the committee is “completely debt-free.”

So far the party hasn’t made any firm commitments, though an RNC official acknowledged the group is looking at “the direction our party goes with its digital presence and how we get there.”

Some Republicans think the party will be better off if candidates and conservative groups look to build up on their own.

“There’s a real risk that we’re going to put too many eggs in the RNC basket,” said GOP digital strategist Patrick Ruffini, the president of D.C.-based digital agency Engage. “We have to break out of this mold that we have to go ask permission from the higher-ups. … There needs to be a paradigm shift, because I don’t think we can wait for the party.” He said outside digital groups have been meeting to discuss how to move forward.

Liz Mair, online communications director at the RNC during the 2008 election, agreed the quickest results might come from outside the party institutions. It is often difficult for the RNC to plan long-term “because things tend to operate on this two-year cycle,” she explained.

Mair said she thinks pessimism over the “digital gap” between the parties is “far worse” following this cycle than in 2008.

“It may not be a bad thing in the end,” she added, since more people might finally be convinced early investment is necessary. “I actually think the prospective candidate pool is paying attention [now].”

While Romney’s digital team fell short of Obama’s operation, the Republican candidate has left his party with some resources.

Romney digital director Zac Moffatt said too many people are in a rush to declare that “digital didn’t move forward” for Republicans in 2012.

He said the party has assets from Romney that could be used going forward. Romney’s presidential campaign gave the RNC a database last week containing 1 million names that “represents a 1,000 percent increase in the donor base that the RNC digital effort produced for all of the 2010 cycle,” Moffatt said.

In the coming weeks, the campaign will also hand over 300 pages of analytics and memos on vendors, infrastructure management and mobile app development.

Still, according to Ruffini, “There’s a real danger of being obsessed with running a 2012 campaign in 2016.”

That’s why Harris says the RNC needs to hire a digital director to implement a long-term digital plan. It needs to hire people who can harness new technologies that will make it even easier to identify and communicate with likely voters. Ultimately, Republicans say, top donors and party leaders need to buy into the idea of building a top-notch digital strategy.

Mair predicted the catalyst will be a future Republican candidate who understands the need to invest early and can pitch him- or herself to outside groups and tech leaders.

If the GOP doesn’t shift its approach, Harris said, he fears the party could end up sharing the same frustrations after 2014 and 2016.

Moffatt says he cannot predict if his party will make progress.

“Ask me in three months,” he said. “I’m confident that right now everyone is using the right words. [And] I think they are asking the right questions.”

Oscar envelope's journey

Original article published in The Washington Examiner: Feb. 25, 2013

Oscar envelope made cross-country journey to D.C.


It was a long, long journey to the capital city for the envelope Michelle Obama opened live from the White House to announce the winner of the Oscar for Best Picture.

For years, Brad Oltmanns and Rick Rosas of PricewaterhouseCoopers have been the ballot keepers, handing out results in envelopes to presenters just before they walk on stage. But last Monday, Oltmanns overnighted a briefcase to CEO Robert Moritz on the East Coast containing nine cards for each Best Picture nominee. On Saturday, following an afternoon rehearsal at the White House, Oltmanns, in Los Angeles, revealed the winner to Moritz, in D.C.

"He placed the card in the envelope, he sealed it, and then he kept it in his custody until he delivered it to Michelle Obama on live TV," Oltmanns told Yeas & Nays.

A lot of "consideration and care" went into the method, which ultimately avoided risks such as depending on the mail or waiting until counting concluded late in the week to transfer a single envelope with the answer.

"It was an interesting challenge," Oltmanns admitted. "I'm not aware of any instance where we had a ballot opened at a location other than where the show was."

Marine Corps' new mascot

Original article published in The Washington Examiner: April 8, 2013

Personal photo of Sgt. and Pvt. Chesty

Marine Corps commissions new mascot: Private Chesty the Bulldog


The Marine Corps' newest recruit walks on four legs and almost fell asleep during his commissioning ceremony Monday.

Dressed formally as the "honor graduate" in the blue-white dress uniform of the Marine Barracks, Washington, the three-and-a-half month old English bulldog Chesty received his Eagle, Globe and Anchor insignia from Gen. James Amos, the Marine Corps' commandant.

We're guessing the general doesn't ask every newly enlisted Marine: "Do you have anything you want to say for yourself? How 'bout a kiss?"

However wrinkled, his is now the "face of the Marine Corps." Pfc. Chesty XIV officially takes over from Sgt. Chesty XIII at the end of the summer. The two mascots will appear together every Friday during parade season, which begins the first week of May and ends the last week of August. The parades are free and open to the public.

Sgt. Chesty -- who soon retires after five years as mascot to a quieter life with his longtime host family on the base -- along with Pfc. Chesty's primary handler Cpl. Gaige Roberts, still have some work to do whipping the "apprentice mascot" into shape. The commandant had to call young Chesty to report twice to be sworn in (the puppy was eventually carried over), and we saw Sgt. Chesty snort after examining his uniform. Sgt. Chesty had no official comment.

"When he gets sleepy, he doesn't want to listen," confirmed Roberts, who said the puppy is quickly improving with ongoing training. By the end of summer, he should be ready for one to five or more public events every week.

Roberts will attend public events with Chesty, but he will live with Staff Sgt. Jason Mosser and his wife, Christine, who are permanently stationed at the base. Chesty's "mom," who is the only person allowed to pick up the Marine, said it often takes an hour to walk Chesty due to his popularity. The Mossers underwent an interview process to become Chesty's host family, but when he arrived at his new home Feb. 13 it was "love at first sight" with the 9.5-pound "baby." (Chesty is now 15 pounds and could grow to 65.)

Promotion for Chesty, like any Marine, will depend on his performance, adherence to uniform code, behavior and how well he carries out his duties, said Capt. John D. Norton, public affairs officer at Marine Barracks. Chesty's line dates back to 1957, so he has big paws to fill.

Who sends lawmaker tweets?

Original article published in The Hill: August 1, 2012

Who’s tweeting? Lawmakers don’t say


Most lawmakers do not disclose whether they write their own tweets, according to a review of lawmaker Twitter bios by The Hill, which also finds that most members likely use a ghostwriter.

While 84 percent of House lawmakers and 93 percent of senators are on Twitter, few follow President Obama’s example in personally signing or tagging their tweets, an indication that would highlight the tweet’s authenticity.

Only 14 members of the House and 12 senators include a line in their bios that indicate whether a tweet is written by the lawmaker or a member of his or her staff. Those numbers include two accounts that put “press” in their Twitter account name and five that credit the account to “the office of” the lawmaker.

Only two members of Congress follow Obama’s lead in pledging to sign their tweets with their initials when they send them personally: Sens. Patty Murray (D-Wash.) and Bernie Sanders (I-Vt.).

The majority of lawmakers are following in the footsteps of celebrity movie stars and athletes, who often hire assistants to tweet under a high-profile name as a means of handling their social-media brand.

Twitter experts argue lawmakers are missing out on an opportunity.

Twitter is “often squandered by using it as a PR tool that doesn’t create more legitimate communication between members and constituents,” according to John Wonderlich, policy director for the Sunlight Foundation, a watchdog group that saves deleted congressional tweets.

Rep. Jim Himes (D-Conn.) said that while other lawmakers have to make a “personal decision” whether to tweet, he thinks people notice and appreciate that he writes his own because “people really hunger for authenticity on the part of their elected officials.”

Obama, who with 18 million followers is the world’s most-followed politician on Twitter, discloses whether it’s him or his staff behind his tweets.

Obama’s official Twitter account, @BarackObama, reads, “This account is run by #Obama2012 campaign staff. Tweets from the President are signed -bo.” That practice is followed by other official administration accounts, including those of Vice President Joe Biden, @JoeBiden, and the first lady, @MichelleObama.

“That was gauged as a way to be transparent,” said Ryan J. Davis, executive director of social innovation at Blue State Digital, the firm that designed the online presence for Obama’s 2008 campaign. “We definitely think that’s important.” (Disclosure: Davis is a former contributor to The Hill’s Pundits Blog.)

According to Sanders’s office, including a line in the senator’s bio identifying only tweets ending with “-B” as the senator’s was a simple decision, made for clarity. Also, tweets from the senator are much more popular than those from staff.

Sanders might be on to something.

The PR firm Edelman Digital ranked Sanders the “most influential politician” on Twitter earlier this year, according to a review matrix that factored in trust and engagement.

Marcia Newbert, a senior account executive who worked on the project, said “there was no clear connection between how a member sets up his or her Twitter profile and the account’s performance.” But Newbert and three other digital strategists questioned for this story said more members should be upfront about who is sending their tweets.

“We all kind of inherently know it’s staffers manning these accounts, for the most part,” Newbert said. “[But] transparency is important.”

Rep. Jared Polis (D-Colo.), who also sends all his own tweets, said “generally it would be obvious” based on context whether the member of the office is tweeting. For example, “are they in third-person, are they in first-person, are they informal?”

There are a handful of lawmakers known for sending their own tweets, but if their only identification is context, authentic voices can get lost in the stream of tweets coming from Capitol Hill.

Himes argued Twitter is more about content than who hits send.

“If you put up a lot of boilerplate baloney on Twitter, I don’t think there’s anything particularly wrong with that, it’s just it won’t be validated,” Himes said. “I don’t criticize anybody for saying, ‘Great Boy Scout meeting,’ but I’m just not sure that that’s a lot of value added to anybody.”

Polis said anything tweeted under a member’s name should be “taken as if it’s from the member.”

“Most successful members on Twitter have a more personal voice on Twitter,” Polis noted. “But that doesn’t mean it doesn’t have a role for members who don’t want to use Twitter personally.”

For example, the office of Sen. Roy Blunt (R-Mo.) maintains accounts marked “staff” and “press” as well as one attributed to Blunt, but his office confirmed he does not necessarily write all of his tweets himself. Amber Marchand, Blunt’s communications director, separately explained that “@RoyBlunt is the senator’s official handle, and he drives the content for that account personally.”

Responding through Twitter to thousands of constituents is similar, in some ways, to how offices handle constituent mail. Staff are assigned to answer the letters sent to congressional offices, even if the answers come with a lawmaker’s signature.

Wonderlich acknowledged that it is not surprising many lawmakers treat Twitter accounts the same way they do constituent mail.

“But it’s still a bit disappointing,” he said. “I think it would be nice for them to identify who is using [Twitter].”

Davis said most Twitter users recognize that the Twitter feed of a celebrity such as Britney Spears or Justin Bieber is more PR outlet than “authentic and personal.” But he argues people expect more from officeholders.

“When you’re a lawmaker, you’re dealing with issues with a little more complexity than when your latest single comes out,” he said. “The stakes are certainly higher.”

Behind the scenes:Jim Mickle

Original article published in The Credits: Sept. 30, 2013


Chatting With Director Jim Mickle of We Are What We Are

For a key scene in the new drama We Are What We Are (opened Sept. 27), director/co-writer/editor Jim Mickle found himself up a creek holding a pile of bones.

“At some point, I think it was myself, it was a bunch of PAs, it was the prop gang, it was the art department, everyone had a stack of bones and they were just upcreek, just throwing it into the water,” Mickle told The Credits of the scene when the sins of the father, Frank Parker (Bill Sage), are washed downriver after days of relentless rain.

“It was the one day that it was going to actually rain, because it never rained on that freaking movie,” Mickle said of the half day they spent filming the scene. “Everyone freaked out because Bill was in the water, and it was lightning, and it was like, finally we actually have a storm in this movie, we can get real rain, and everyone’s telling me we’ve got to get out of the water.”

The rain is key to Mickle’s movie, a remake of Mexican director Jorge Michel Grau’s 2010 Somos lo que hay (We Are What We Are), but Mickle calls the gloomy look of the movie “painstakingly hand made.”

“You’d wake up and you’d look at the call sheet and every scene would be rain, rain, rain, torrential rain, rain, flood, and you’d get up and open [the window shades] and it’d be just blue sky, puffy white clouds,” Mickle said.

The wildness of nature is one of the fresh elements Mickle and frequent co-writer Nick Damici (who also plays Sheriff Meeks) brought to the remake. The original was set in the city, and Mickle and Damici considered a variety of urban settings–New Orleans, Detroit, Philadelphia–before settling on something rural.

“We both said, what’s the area that we feel really home at and know really well, that was upstate New York,” Mickle said. “That was what made the movie start to fall together, was [we decided] we’re not going to look at these sort of outward ways to make these things work; we’re going to make a personal film and make something that we know and can speak on.”

That’s what made Mickle, initially hesitant about taking a remake, agree to the idea. And by the time the original script was translated, Mickle and Damici already had a first draft reflecting the choice to flip the gender of most of the central characters. That was another decision to “write what you know,” since Mickle felt more familiar with a family where the single-parent is the dad.

“I remember a specific moment where my dad was trying to make peanut butter and jelly sandwiches and wasn’t used to it. And it was this whole thing of seeing a guy trying to do the best that he could and being upset that he didn’t think he was making it right,” Mickle remembered. “I thought if we could sort of fill this movie with these moments, and even have it be within this horror setting, it’s going to feel real.”

Did we mention: We Are What We Are is a drama about a close-knit family of cannibals.

“What was cool was being able to say I’m not going to make a horror film,” said Mickle, who looked outside the horror genre for inspiration, as he had in previous films Stake Land and Mulberry Street. He also explored his interest in religion–heavily influenced by Jon Krakauer’s 2004 book “Under the Banner of Heaven: A Story of Violent Faith”–as one of the movie’s themes.

“[Cannibalism is] such a powerful word, such a powerful idea, you can sort of float that out there and spend the rest of your movie making a really dark family drama,” he continued. “It isn’t really about eating people, it’s more about the traditions and the beliefs.”

Mickle helped his actors achieve that dark mood on set by playing rough cuts of the score when shooting some dialogue-free scenes. He had the foresight to send the first draft of the script to his composer, Jeff Grace, before even casting.

Mickle also encouraged the cast to bond when he brought them on location about four days before shooting, particularly over the dinner table.

Judging by the resulting movie, which earned positive reviews at the Cannes and Sundance Film Festivals this year, it seems a cast that eats together … convincingly eats each other on screen.

Mr. Lewis Goes to Comic Con

Original article published in The Hill: July 23, 2013.

Rep. Lewis meets the original "Hulk," Lou Ferrigno

Mr. Lewis goes to Comic-Con


Rep. John Lewis (D-Ga.) boldly went were no sitting lawmaker has gone to sell a book before.

The civil rights leader, longtime lawmaker and author of the forthcoming graphic novel March, made his first — but not his last, he says — pilgrimage to the annual convention known as “Geek Mecca” last weekend.

“A lot of the people were surprised that I would be there,” Lewis told The Hill of his trip to the San Diego gathering. “I felt like I was walking into something that I knew very little about, and I felt at the same time, very much at home.”

Comic-Con started as a gathering of sci-fi and comic book fans but morphed into a major three-day event that has become a must-stop for actors promoting movies, celebrities promoting projects and, now, lawmakers promoting graphic novels. Guests this year ranged from actors on hit shows like “Dexter” and “How I Met Your Mother” to TV’s original Hulk, Lou Ferrigno, and astrophysicist Neil deGrasse Tyson, who both crossed paths with the congressman on the convention floor. Plus there were the thousands of fans, many of whom dress up as their favorite science fiction or comic book characters.

Lewis was surrounded by the full range of fan culture during his Saturday stop. The 73-year-old called the atmosphere “so much fun,” even as he struggled to describe some of the attendees he saw walking around in costume, eventually settling on the word “colorful.”

“Some people looked like their skin was their only costume, but you get up close, and it’s not just their skin, but it’s some material,” he explained. “People were so creative.”

Perhaps because of his past organizing a nonviolent movement, Lewis was also impressed with how “orderly” the crowds were. “He kept calling it ‘a happening,’ all these people coming together for one purpose, and yet nobody being judged for what their particular niche was,” Lewis staffer and March co-writer Andrew Aydin said of Lewis. “He really enjoyed the accepting nature of it; it was very much in line with his own philosophy.” They might not seem like a natural fit for the same convention that featured a guard tower from “The Walking Dead” overlooking the convention hall, a 75th birthday party for Superman, and panels with some of Hollywood’s biggest stars, but Lewis, Aydin and March artist Nate Powell packed a room for their panel, drawing a standing ovation that cut off Lewis’s introduction.

“If you’re going to be the guy who brings a congressman to Comic-Con, much less John Lewis, you’re going to be a little nervous,” confessed Aydin, a self-proclaimed “hardcore” comics fan. “In the final analysis, this went better than I could have possibly hoped for.” According to publisher Top Shelf Productions, more copies of March were sold at Comic-Con this weekend than any other graphic novel they’ve offered at the convention in the past, nearly selling out multiple editions packaged exclusively for the convention (the book’s official release date is Aug. 13).

That means Lewis’s illustrated novel, which weaves his youth as the son of Alabama sharecroppers into his eventual role in the sit-in movements of 1960 and the Selma- to-Montgomery Marches of 1965, outsold (at least at Comic-Con) both the last volume of fanboy demigod Alan Moore’s League of Extraordinary Gentlemen and the beloved Blankets by Craig Thompson.

“It was sort of a perfect storm of great content, historical relevance, great execution and good marketing,” according to Rob Salkowitz, author of Comic-Con and the Business of Pop Culture.

Salkowitz said Top Shelf has earned a reputation for high standards and quality content, and he also credited the publisher’s choice of Powell, who “is known within the comics community as kind of an artist’s artist.”

“They made it very easy for everybody at Comic-Con to like that book,” he said. “Even in the context of Comic-Con, where there’s all kind of different celebrities, and we’ve become kind of accustomed to that, seeing somebody like [John Lewis] is still a novelty. It was still a very big deal.”

The graphic novel was Aydin’s idea during Lewis’s 2008 campaign. Aydin wrote his Georgetown University graduate school thesis on the influence of the 1956 comic book Martin Luther King and the Montgomery Story, a comic book Lewis remembers reading as a 17-year-old. Lewis credits it as an attention-getting package that taught him “a great deal about nonviolence and peace and love and how to organize.”

That made Lewis, who didn’t grow up reading many comics, open to the medium as a way to tell his story to a broader audience. “It is almost a culture unto itself, but it’s a great medium to get a message over,” the lawmaker said. “This medium makes it real, makes it simple; you can almost feel what is happening. You can almost smell what is happening.” Jonathan W. Gray, comics scholar and author of Civil Rights in the White Literary Imagination, believes “comics are becoming almost the default way to tell history.”

One example he gave is the popular graphic adaptation of The 9/11 Report, and another is one Aydin cited as inspiration, Art Spiegelman’s critically acclaimed 1991 graphic novel Maus. Aydin hopes March will be received as “the civil rights version of Maus,” and both men aspire to see the book used in classrooms.

“I felt like I was educating people about the civil rights movement, especially young people,” Lewis said, describing parents who would bring kids to his Comic-Con booth and call him a “true superhero.”

“I knew then I was at the right place, and it was good for me to be there,” he said.

Back in Washington on Monday, Lewis was already talking about his next trip to Comic-Con.

The final two volumes of March have already been written, but their release depends on Powell’s art, so Lewis isn’t sure whether he will return next year or 2014. Next time, he wants “to walk around, and spend time with other writers and illustrators and view the different booths.”

“I would go back in a minute,” he said.

Photo courtesy Andrew Aydin.

D.C.'s healthy food movement


Original article published in The Washington Examiner: June 4, 2013

Maggie Gyllenhaal with Lauren Schweder Biel

Maggie Gyllenhaal joins D.C.'s healthy food movement


Get ready for more Maggie Gyllenhaal in the District. Not only will she be in town later this month to promote her new D.C.-set disaster movie, "White House Down," this week the actress officially joined the advisory board for the nonprofit DC Greens.

Gyllenhaal, who lives in Brooklyn, N.Y., made a day trip to D.C. on Monday for a tour of a garden funded by the nonprofit at Benjamin Stoddert Elementary School and a private party of about 150 people hosted by fellow advisers to celebrate the announcement.

Gyllenhaal has been involved with DC Greens behind the scenes for years, due to her friendship with founder and Executive Director Lauren Shweder Biel. They met when they were 17, were in each others' weddings, and Biel calls Gyllenhaal "a thought-partner" in the project.

Sign Up for the Politics Today newsletter! "While she's obviously an exciting public figurehead, she's also incredibly thoughtful and supportive," Biel told Yeas & Nays, crediting Gyllenhaal for being a sounding board throughout DC Greens' development since its inception in 2009. DC Greens now runs the District's experiential-learning Farm to School Network, supports school gardens and teacher training for garden-based education and runs an incentive program for federal benefits to help low-income families shop at farmers' markets in the District.

"I think we're well known to our partners and people who are receiving our services, but we're finally getting old enough and big enough" to bring Gyllenhaal on in a public role, Biel explained. There are no public events planned yet, but Biel said her friend "made it very clear that she really wants to be a strong ally in our work and will help out however she can."

Gyllenhaal is known for her support of progressive political groups and nonprofits, so her interest in the food movement makes sense, even though she's not a local.

"My sense is that it's kind of through me that she's becoming more aware of the issues of hunger and poverty and through our work coming to see how a city can organize itself to try and address those issues," Biel said.

Photo courtesy Lauren Shweder Biel